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beyonce activewear topshop ivy park

Shop Beyoncé's Activewear Line with TOPSHOP in a Few Days

Slated to launch on 14th April, Ivy Park will be available to us very soon. Don’t be mistaken, this isn’t another collaboration headlined by a superstar. It is in fact, an actual athletic clothing line with its own office and everything. Besides all TOPSHOP stores, the collection can also be purchased online at Zalora, Nordstrom, Selfridges, and Net-a-Porter, just to name a few.

 

 

www.IvyPark.com

A video posted by Beyoncé (@beyonce) on

 

Since the announcement in October 2014 and supposed launch last Fall, we can’t wait. Queen Bey’s cinematic teasers certainly don’t make things any easier. In it, she recounts her love hate relationship with a ‘park’ that gave her time to reflect, keep in touch with her self, and taught her discipline. Ivy, is of course a tribute to her daughter, Blue Ivy.

 

 

 

According to the singer, dancer, and actress, she felt that she couldn’t relate to any of the existing athletic brands. Ivy Park is meant to “push the boundaries of athletic wear to support and inspire women who understand that beauty is more than your physical appearance”. This is done through a tedious development process to in order to fuse fashion with technical performance. Being the poster child for female and body empowerment, this line is but a natural progression.

 


Image via Marie Claire

 

The collection is filled with over 200 pieces of activewear essentials, such as leggings, swimsuits and tank tops, in addition to sporting accessories. First peeks are available here, on their website, or Instagram.

 

 

Arriving 14.04.16 #IVYPARK

A photo posted by IVY PARK (@weareivypark) on

 

Featured photo: Beyoncé