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malaysia

NOW In Malaysia: Singapore's Best-Selling Bodycon Fashion Brand

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Malaysians, rejoice! Lara'J is finally available in Malaysia.


"I get annoyed when people don't dress properly--tight clothing is meant to be tight; it's meant to accentuate your figure. Sometimes I feel like going up to them to tell them."

It was partly with this fervent zealousness of Lara'J's head designer, Kristal Loh, that propelled the brand to where they are now. And where is that exactly? Since 2011, Lara 'J has grown to about 53.5k fans on Facebook and approximately 200,000 orders since inception.

While Lara'J is based in Singapore, their reach is fairly broad - counting customers from far-flung locations like the United States. As of March 2017, Lara'J is officially expanding to serve the Malaysian market better - and amongst other things, this includes lowering shipping fees to Malaysia to just S$2.50+, with free shipping for orders above just S$50.

Why the focus on body conscious, figure flattering apparel? Growing up, Kristal often looked up to her two sisters, who are eight and five years older. When they put on make up and dressed in heels--so did she. The mentality of dressing well, and presenting her best, was cultivated since she was 14 years old. This explains why she is keen to pass on her personal philosophy through Lara 'J.

Unexpectedly, inspiration comes from Kristal's favourite television genre, Korean dramas. Of course, she first considers global trends in fabrics, prints, and designs. Each collection revolves around a single theme. While you're looking at a whole new product, the team has worked on it for the past three to four months, finally seeing their work come to fruition.

Customers of Lara 'J can always be assured of three things: a consistent style of clothing that flatters your figure; an availability of sizes--most designs come in XS to XL; and a good fit. These are the top three qualities that are of utmost importance to the team, which Kristal personally oversees. She tries on every piece of clothing and alters them to create a perfect sample for the manufacturer to reproduce.

"I always believe that clothes make people feel good and more productive at work, because of how you're feeling. It's also a form of manners, where you present your best to others." - Kristal Loh

Enjoy lowered shipping fee to Malaysia (just S$2.50+ with free shipping for orders above S$50) by clicking on any Lara 'J item below!


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