Sephora Ion reopen, Sephora Kat von D

Sephora's New Ion Flagship Store Reopened Today

Despite having had a presence in Singapore for over 8 years now, Sephora reopened the ION outlet today at a bigger space and unit number, at Basement 2. To commemorate the special occasion, the brand brought in a very special guest to celebrate. And it was none other than...



Special events come with special deals in store. For the first time in Singapore, a Sephora outlet will carry:

- Urban Decay Vice lipsticks--in 100 shades and 6 finishes, no less;

- Product collaborations with Youtube stars, Tarte x GRAV3YARDGIRL and BECCA Cosmetics x Jaclyn Hill;

- New product lines: Cover | FX, ZOEVA, and Abercrombie & Fitch First Instinct fragrance

Cash vouchers and limited edition gift bags were also available to the first 1000 people in line. Couple that with a photo opportunity with Kat von D, little wonder the queue—over 400 people were reported to have queued overnight—could rival that of H&M's collaboration product launches


Source via Sephora Singapore; featured photo via LVMH