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dress more classy

This Local Label's Goal Is To Help Singaporeans Dress More Classy



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Want to dress more classy? Half Phase will show you how.


“Sloppy.” “Boring” “Unfashionable.”

These are the terms typically used to describe the average Singaporean’s dress sense – but local label Half Phase is determined to add “classy” into the mix.

Whilst some of Half Phase’s apparel are rooted in Korean fashion and style trends, the team behind the label also seeks inspiration from reputable fashion designers such as Elie Saab and Balmain. By lending from the girly styles of Elie Saab (known for her maxi dresses featuring 3D flowers and intricate beading), as well as the more "punk" aesthetic of Balmain, Half Phase comes up with their own creations which are equal parts feminine and edgy.

At Half Phase, you won’t find outfits which are over the top or bare excessive amounts of skin. Instead, expect a range of well-fitted apparel (both classics and trendy pieces!) which feature unexpected twists. Some dress come with strategically-placed cut outs, and others come with tie-back details.

For some real-life examples of what dressing "classy" entails, look to Korean starlets such as Yoona and Jessica Jung of Girls’ Generation. Both ladies are always dressed up, but they don’t necessarily show a lot of skin in their outfits. Yoona has even been known to request for her stylist to alter her clothes (stitching up the back of a dress which exposes too much, for example!), when she finds them too revealing.

One such example? Half Phase’s newly launched Slit Fluted Hem Dress, pictured above. This dress looks conservative and prim and proper from the front, but comes with an alluring slit to show off your back. Because the midi dress falls till mid-calf, it’s perfect for work and other formal functions; at the same time, the slit that runs vertically down the back mixes things up a little, and spices up the overall look!

In addition to empowering Singaporean women to dress more classy, Half Phase is also all about the balance between being feminine and androgynous. In fact, the brand has a sub label titled N.M. by Half Phase; items under this sub label are more edgy, and pays homage to street style looks from all over the world.

For those who are thinking of experimenting with a street-chic (less feminine!) style, Half Phase says that the devil is in the details. This Contrast Thread Skirt modelled above, for example, looks fairly androgynous when paired with a t-shirt, outer coat, and cap. But if you want to style it in a more feminine way, simply throw on an off-shoulder blouse and a pair of heels, and you’re good to go!

Half Phase just launched a few months back, so it’s early days for them yet. That having been said, we’re loving the subtlety and elegance of their clothes, and we’re sure that it’s just a matter of time that they take Singapore (and the rest of Asia!) by storm. Shop our favourite looks from Half Phase’s latest collection below:

#1: This slit fluted hem dress

dress more classy
S H O P :
Our favourite pick from Half Phase is this slit fluted hem dress, which is cut to emphasize your curves and flatter your figure. Plus: we love the slit details on the back of the dress!

#2: This contrast thread skirt

dress more classy
S H O P :
Feeling feminine? Dress this contrast thread skirt up with an off-shoulder top and your favourite pair of heels. Want to go more androgynous? Pair it with a t-shirt and your trusty old sneakers.

#3: This cutout jumpsuit

dress more classy
S H O P :
We love pieces like this sleek cutout jumpsuit - simply because it’s so easy to throw it on and get out of the house when you’re running late in the morning. Ankle booties (like what the model is wearing!) elevate the look even further.

#4: This structured off shoulder dress

dress more classy
S H O P :
On days when you’re feeling bloated, and don’t want to wear something body-hugging, this structured off shoulder dress is a lifesaver. The ribbon tie straps are a fun touch - all you have to do is to accessorize with your favourite wristwatch or rings, and you’re good to go!

#5: This crepe ruffled blouse

dress more classy
S H O P :
Mark our words: it’s classic pieces like this crepe ruffled blouse which you’ll rewear over and over again. This versatile piece is a great option for the office, for date night, or for brunch with your girlfriends. You’ll get tons of mileage out of it!

#6: These raw hem flared pants

dress more classy
S H O P :
If you don’t want to go full-on with ripped denim, raw hem pants are another great way to switch up your look. The devil is in the details - and these pants will help you spice up your outfit!


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